Monday, May 20, 2024
Asda is continuing its quest for a #foodrevolution by partnering with Sky TV's Never Mind the Buzzcocks for a taste test to showcase its food quality.

Never Mind the Baklava – Asda teams up with Sky comedy show

Asda is continuing its quest for a #foodrevolution by partnering with Sky TV's Never Mind the Buzzcocks for a taste test to showcase its food quality.
Retail media: how advertising is becoming big business for retailers

Retail media: How retailers are becoming advertising giants

Shoppers browsing their favourite websites, from Argos to Amazon, may be bombarded with a raft of deals, however some may be more prominent than others.
Wilko store front

The Wilko wake-up call: how marketing played its part in the retail giant’s demise

At a time when many retailers are prioritising innovative marketing, how much did Wilko's marketing - or lack of it - contribute to its downfall?
Gymshark

Gymshark unveils world’s first modest billboard

Gymshark has launched the world's first modest billboard, in collaboration with fitness influencer Leana Deeb.
John Lewis app

John Lewis hires marketing specialist to head up new customer planning team

John Lewis has named Andreas Nicolaides as its new head of customer planning & channels....

Watch: M&S kicks off Eat Well summer football campaign

M&S has launched its latest summer campaign as part of its Eat Well Play Well initiative...
Ocado advert still

From funerals to toilet breaks: Ocado reveals quirky online shopping habits

Ocado's newest campaign is the latest grocery advert to lean heavily on both humour, highlighting the odd moments when customers shop online.
Tesco Clubcard loyalty scheme

Tesco Clubcard named UK’s top loyalty scheme as it “gets the basics right”

Tesco Clubcard has been named as UK's favourite retail loyalty programme as it 'gets the basics right' amid the ongoing cost-of-living crisis.
Aldi rosé wine billboard

In pictures: Aldi launches rosé wine dispensing billboard in Manchester

Aldi has erected a rosé wine dispensing billboard in the centre of Manchester to coincide with National Rosé Day on Saturday.
Levi's diversity

Opinion: Is Levi’s using AI models to fake its way towards diversity?

// Levi's is trialling the use of AI-generated models to increase the diversity of its advertising // Will the move really make a difference -...

Feature Resource

Why a reliable store systems support partner is a must for...

A reliable store systems support partner is one of the most important requirements for high street retailers Every retailer has experienced the chaos that occurs...

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